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FDA Wants to Consider Regulations on Flavored Tobacco More Closely


FDA wants to consider regulations on flavored tobacco more closely. The Food and Drug Administration said Tuesday that it’s taking a closer look at implementing a new rule for flavored tobacco, including menthol.


FDA Commissioner Scott Gottlieb, MD, announced that the organization has issued an advanced notice of proposed rulemaking (ANPRM). Under the rule, the research and other data will be collected on the possible pros and cons of banning menthol and other flavors from inflammable and non-inflammable tobacco products.

A government survey has reported more than 50 percent of underage and 36 percent of adult smokers, according to the previous studies.

Last week, Gottlieb announced that the agency will lower addictive levels of nicotine in cigarettes to non-addictive levels.

Flavorings have been already restricted from combustible cigarettes, but they are found in some products such as ubiquitous cigars, electronic cigarettes, and other tobacco products.

The JUUL brand e-cigarettes, which are supposed to help you quit smoking cigarettes and popular among young adults and teens comes in flavors including creme brulee, tobacco, menthol, fruit, and mango.

“No child should use any tobacco products, including e-cigarettes,” Gottlieb said. “At the same time, we’re aware that certain flavors may help currently addicted adult smokers switch to potentially less harmful forms of nicotine-containing tobacco products,” Gottlieb added.

“The FDA is taking the right actions, so we are optimistic that they are serious about this,” said the president of the anti-tobacco group Truth Initiative, Robin Koval.

Tuesday’s announcement highlights FDA wants to consider regulations on flavored tobacco and its efforts that could reform the tobacco industry in the U.S. The organization is gathering information about effects of local, state, and international efforts of restricting flavored tobacco products.